Websites Drive Business, But Are You Making the Most of It?

Though business is slow for may, this time can be used to your advantage by evaluating business strategy and planning for the future. Finding new ways to use your website provides increased opportunity for business growth by expanding your online presence.

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Creating an Effective Web Development Workflow

Written by Ethan Gardner Web Design

As a freelance web developer, offering slicing and coding is a great way to enhance the range of services provided to clients, network with other web designers, and provide a reliable source of work. While I am a web designer in my own right, I recently have been doing a lot of slicing of website comps and front-end code, including work for other web designers and creative firms. Through my experience developing my own sites and working with other web designers, I have developed a workflow that makes this process more efficient for the front-end developer, web designer, and the client.

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3 Simple Things That Will Improve Your Website Copy

Written by Ethan Gardner Web Design

In a previous post, I emphasized the importance of writing great content for your website in order to gain more readers, higher search engine rankings, and more ROI for your web design and development project. It doesn't matter how great your web design is if the information is of no value to your end user. An essential part of effective copy writing for the web is to understand the uniqueness of the web audience.

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Successful Selling Breeds Great Design

We all know that planning is one of the most important steps in the life of a web design and development project. Without establishing goals and objectives early on, the project requirements are either misguided or left until later when changes will be more time consuming and costly. Taking a consultative role starting with the sales process ensures that the project team will have sufficient information to complete a project in the most efficient manner.

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