Written by Ethan Gardner Web Design
Many people already utilize filters for their email to categorize, delete, and organize their incoming mail. By using Yahoo Pipes, the same principles can be applied to RSS feeds, ensuring that the items delivered to your feed reader are the most relevant. As a person who used to spend many hours online searching for my next web design project, I developed a need to sort through jobs that weren't of interest and concentrate more on the jobs that were best suited to my strengths and talents. Yahoo Pipes came to the rescue by allowing me to pre-qualify opportunities coming from job boards around the web.
As a web professional, it is important to work efficiently. Any developer will tell you that re-purposing code is smart practice. This can save precious time and money in the overall development life cycle of a project. Think of it as a toolbox for the web. The more powerful the tools, the quicker the construction time and lower the overall cost.
Written by Ethan Gardner Web Design
Part of the creative process is the ability to think outside the box in order to provide a solution to our clients. When beginning a design, the first step after gaining insight to the client’s objectives is to search for inspiration that will help meet the established goal.
Typically this involves going to other websites and referencing the clients logo or marketing material to come up with ideas. However, it may be necessary to pull from unconventional sources in order to find something that works and will provide a fresh and unique solution for the client, especially in cases where their brand may not be established. My site, for example, was inspired by a silhouetted photo of Mt. Kilimanjaro that I found on a stock photo site while working on another project.
Written by Ethan Gardner Web Design
You have probably heard it 1,000 times, but it is worth repeating…content is king. The first step in any successful website is to establish a goal or intention for the site and then use the content as a vehicle to meet that goal.
For new sites, authoring effective content plays a key role in the success of your business, and certainly is an essential part of engaging the user with your message on the products or services you are offering. Conveying your message in a way that sets you apart from your competition, also known as the USP will give the user a better idea of what your business really offers and gives the reader a reason to choose you over the competition.
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